Brice Dattée

Professor of Strategy

emlyon business school

© Adam Magyar Courtesy of TOBE Gallery

My expertise is on
competitive dynamics in technology-based industries

Business ecosystems

Emergence and creation of ecosystems
Architecture and control points

Organizational adaptation

Multi-level interdependencies
Mental models and synchronized search

Technology management

Diffusion and adoption of innovation.
Demand heterogeneity

Organizational autonomy

Post-acquisition integration
Organizational identity

Resource orchestration

Managerial capabilities
Strategic renewal of competitive advantage

Prospective strategizing

Temporality of strategic vision
Strategic maneuvers toolbox

How I contribute

Research

  • Real-time, longitudinal, qualitative studies
  • Multi-level dynamics and causal interdependencies
  • Theorizing recursive processes
Courtesy of © Louise Cherry

Teaching

  • MBA and MSc courses
  • Executive education programmes
  • PhD seminars
© Alma Thomas – Art Institute Chicago

Advisory services

  • Cutting-edge academic research to help executives address strategic challenges
  • Member of Advisory boards and Strategic committees
  • Speaking and Workshops facilitation

Executive coaching

  • Clarify your strategic priority
  • Accelerate your transformation
  • Strenghten your success mindset
Courtesy of © Lottie Davies

Curiosities

  • Sharing ideas and reflexions
  • Business anecdotes
  • Vignettes on strategic maneuvers
Courtesy of © Simon Cunningham

«An insightful reframing of a competitive situation can create whole new patterns of advantage.»

Prof. Richard Rumelt

Good Strategy – Bad Strategy

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Enquire about my advisory services or executive coaching