Brice Dattée
Professor of Strategy
emlyon business school

My expertise is on
competitive dynamics in technology-based industries
Business ecosystems
Emergence and creation of ecosystems
Architecture and control points
Organizational adaptation
Multi-level interdependencies
Mental models and synchronized search
Technology management
Diffusion and adoption of innovation.
Demand heterogeneity
Organizational autonomy
Post-acquisition integration
Organizational identity
Resource orchestration
Managerial capabilities
Strategic renewal of competitive advantage
Prospective strategizing
Temporality of strategic vision
Strategic maneuvers toolbox
How I contribute
Research
- Real-time, longitudinal, qualitative studies
- Multi-level dynamics and causal interdependencies
- Theorizing recursive processes

Teaching
- MBA and MSc courses
- Executive education programmes
- PhD seminars

Advisory services
- Cutting-edge academic research to help executives address strategic challenges
- Member of Advisory boards and Strategic committees
- Speaking and Workshops facilitation
Executive coaching
- Clarify your strategic priority
- Accelerate your transformation
- Strenghten your success mindset

Curiosities
- Sharing ideas and reflexions
- Business anecdotes
- Vignettes on strategic maneuvers

«An insightful reframing of a competitive situation can create whole new patterns of advantage.»

Prof. Richard Rumelt
Good Strategy – Bad Strategy
Curiosities
Request access to exclusive materials from my research in strategy
Enquire about my advisory services or executive coaching